Should I Hire an Investment Banker?

Should I Hire an Investment Banker?

Hire a banker for complex deals ($50M+), auction processes, or if you lack exit experience. Go solo for simple deals under $20M with identified strategic buyers.

When You Need a Banker

Clear Yes Scenarios

Complex deal structures - Multiple buyers, earnouts, stock deals, or unusual terms

Auction processes - Running a competitive process with 5+ potential buyers

Large deals - Generally $50M+ where the banker fee is worth the expertise

No experience - First-time exit and you don't know the process

When You Can Go Solo

Skip the Banker If

Strategic buyer identified - You have a clear buyer who makes sense

Simple deal structure - Straightforward cash transaction

Smaller deals - Under $20M where banker fees are too high relative to value

Previous exit experience - You've done this before and know the process

What Bankers Actually Do

  • Create marketing materials and manage the process
  • Identify and reach out to potential buyers
  • Negotiate terms and manage multiple bidders
  • Provide market knowledge and comparable deal data
  • Handle the administrative burden so you can run your business

The Real Cost

Typical fees are 3-10% of the deal value, depending on size:

  • $5-20M deals: 8-10% fee
  • $20-50M deals: 5-8% fee
  • $50M+ deals: 3-5% fee

Plus expenses during the process (travel, materials, etc.)

How to Choose the Right Banker

Look for:

  • Experience in your industry and deal size
  • Existing relationships with likely buyers
  • Track record of closed deals (not just started processes)
  • Senior banker involvement (not just junior staff)

Red Flags

  • Promises unrealistic valuations to win your business
  • No recent deals in your space
  • Junior team will handle everything
  • Upfront fees before any work is done
What M&A Terminology Should I Know?